Posts by Travis Wright

Here's a quick video explaining just what exactly Google+ is...

As social media evolves, it appears that tribes are being created online. Small groups of influential people are congregating in various social media sites and helping each other create more influence.

This appears to be a relatively new phenomenon. There are several sites out there that gauge our social influence. They take our actions on the top social media sites, sees who interacts with us the most, sees which content we are sharing, see who is sharing our content and c...

I have been a forward-thinking interactive smartass and über bullshittapotomus since 1996. I was a stand-up comedian and I thought needed to create a website to promote his career. I built my first Web site within the first 48 hours of ever being on a computer.

Right out of college, I worked at GTE Yellow Pages consulting with local business owners about their online and offline marketing. Realizing that most small business owners didn't get it, I set out to educate them and help them gain internet findability.

Over the past 15 years, I have created or co-developed 100s of websites. I have created and optimized Web sites with SEO, SEM, social media and mobile marketing efforts for small to mid-size business ...

Getting visitors to your website is easy. Getting visitors to stay on your website is what's difficult. This is where conversion optimization and landing page optimization becomes very, very important. In fact, some could say that conversion optimization is as important as or more important than search engine optimization. And if you are doing any PPC at all, this is CRUCIAL. This is where the rubber meets the road.

It was Thomas Edison who said "Genius is one percent inspiration and 99% perspiration". Well, in search marketing the one percent is getting the visitor to your website & 99% about enticing them to act on your website.

So for this article will give you some simple...