Is Google lowering the value of on-page SEO?
 by Casey Markee

Is Google lowering the value of on-page SEO?

  • Recently we took over a client site that, in our opinion, had been poorly optimized. We made substantial on-page changes to the titles, alt text, descriptions, etc. However, it's been about two weeks and NONE of the pages have budged much at all. Has Google lowered the value of on-page SEO?

Answer: This is a popular question asked in SEO Tech Support here at SearchEngineNews.com. As is the case with most questions regarding Google, the BEST answer we can give you is...it depends. Unfortunately, one example does not a trend make. Although you may have done all you can from an on-page standpoint it's very possible your problem is not on-page related at all.

Google On-Page SEO Graphic

Instead, ask yourself the following: Is your content high-quality and unique? Do you have a good volume of quality, topically-relevant PageRank positive backlinks into your site? Is your site technically sound: canonical issues corrected, robots.txt file accurate, optimized internal navigation, site speed and accessibility issues audited? Have you optimized your site for social search and used a blog and social media to drive social signals into your site and page content?

...

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for February 2017
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Professional Engine Master's Chart
  • The Internet Marketing Glossary
  • The Ultimate Directory Submission List
  • The Pro SEO's Local Search Directory List
  • 16 years of SEN Archives
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before March 3rd, 2017

 This form is encrypted for your security