7 Steps to Affiliate Profits Using KEI
How anyone can profit from overlooked keywords by reversing the keyword selection process. – by Robin Nobles

You're probably aware of the Wordtracker service that simplifies the process of identifying keywords that are specific to your service or product. What you might not know is how entrepreneurs are using this remarkable tool to identify – and cash in on – overlooked keyword opportunities.

Instead of starting with a product and looking for keywords, they do the opposite – they seek out under-utilized keywords with little SEO competition that match products being sold through affiliate agreements.

Using KEI to identify potentially profitable keywords

Working this system sucessfully begins with understanding the Keyword Effectiveness Index (KEI). In simple terms, this is a rating given to a keyword based upon the number of times per day it is used in a search and the number of pages that are competing in that keyword search. The higher the KEI rating, the more "effective" the keyword – in other words, the better your chances of ranking at the top of the search engines.

Wordtracker scores keywords on the KEI scale as such...

Looking at the scale above we see that a KEI rating under 20 indicates a poor keyword. As you approach a KEI rating of 100 you're significantly increasing keyword effectivness and anything much over 100 is very good to excellent.

The 7 Step Approach to Affiliate Profits

So, let's do some research. We'll start from the beginning and go all the way to finding potentially profitable products that match under-utilized keywords with high ranking potential for search engine optimizers.

Step One:

Login to Wordtracker and view the Shor...