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Click Here for the Latest in Search Engine Strategies & Optimization Updates for May 2008

9 Critical Steps to Evaluating Incoming Link Quality – Not all links are created equal. This report shows you how to separate the GOOD LINKS from the BAD links.

How to Build Links and Drive Massive Traffic with StumbleUpon! – If you haven't heard of StumbleUpon, get ready for a shock. We'll show you how to get hundreds, even thousands of new visitors every day.

Search Engine Bytes

• It is safe to use paid blog posts to build links to my site?
• Which is the best blogging platform for SEO?
• Is it acceptable to add a link back to my site when leaving comments on other blogs?
• How do I move my site to a new domain while still preserving my rankings?
• Why did my Google AdWords cost-per-click suddenly become 30 times more expensive?
• Why is Google ignoring my reconsideration request?

Search Engine Strategy & Optimization Updates for April 2008

The Top 10 Google AdWords Quality Score Myths-EXPOSED! — We'll show you how to get the lowest possible Google advertising costs

The SEO's Guide to Preventing Duplicate Content — The must have info that will prevent Google from dumping your pages!

Will Google Allow Multiple XML Site Maps? Will Google Allow Multiple XML Site Maps? Is it okay to have more than one Google XML sitemap for a site? I have a big client who wants to submit both a corporate sitemap (xyzcorp.com/sitemap) and a product sitemap...

How To Handle Negative Reviews In Google Local How To Handle Negative Reviews In Google Local Ugh! I just checked my Google Local listings and found some bad negative reviews that show up pretty noticeably for my business. What should I do about those? Can I get...

Google's Upper vs. Lower Case Searches Google Claims That Searches Are NOT Case Sensitive. So, Why Are They Showing Different Search Results For Upper vs. Lower Case Searches? I have been told that Google returns different search results for queries based on whether the keyword...

The Importance of Keywords In The URL How Important Are Keywords In The URL For Search Engine Rankings? What really is the importance of a web page's URL structure in relation to overall SEO ranking in the search engines? I have been told you need to...

Search Engine Strategy & Optimization Updates for March 2008

The Ultimate Guide to Avoiding Google Penalties — and how to remove them if you ever *do* get penalized!

How to Use del.icio.us to Quickly Build Amazing Content-Rich Articles that Attract Links Like a Magnet! — use del.icio.us to vault your webpages to the TOP of the rankings, quickly.

How to get more rank-building .edu and .gov links. I've read a lot about the importance of getting backlinks from .edu and .gov sites. Are these types of domains more important in the eyes of the search engines? If so, how do I go about getting these types...

Will I lose my rankings if I rewrite my site in .asp? I'm about to upgrade my website quite dramatically from a .html site to more dynamic .asp site. This means all my URLs will have .asp at the end, although I'll still have the same domain name. My current search...

Any pointers on how to go about choosing a good web host? My firm needs to find a new hosting company for our website and we are overwhelmed by the number of companies out there offering this service. Do you have any suggestions on what constitutes a good, reliable host and...

Is Google changing the way they handle stop words? I was reading somewhere that Google may be doing away with filtering stop words (short words like a, in, or of) and actually changing their results to better reflect the stop words represented in title tags on websites. My...

Search Engine Strategy & Optimization Updates for February 2008

How to redirect your existing RSS feed and subscribers to a new domain. How to redirect your existing RSS feed and subscribers to a new domain. I just purchased a domain that has a large number of current RSS feed subscribers. We would like to redirect these users and the feed to...

3 strategies to prevent your tracking URLs from creating duplicate content. 3 strategies to prevent your tracking URLs from creating duplicate content. We have several clients who use various web analytics tracking tools to track events such as the number of visitors who click on a banner ad and go...

How to perform better in Google's Refined Results. How to perform better in Google's Refined Results. I have recently noticed that Google produces a Refine results for: parameter for certain searches, such as SARS. Clicking on a particular phrase, such as Tests/Diagnosis then results in a search...

The EngineMaster Chart is Back! — Revised and updated, covering each of the major search engines

Everything You Need To Know About Optimizing Press Releases for Today's Online Markets — How to write 'em, and where to send 'em to get the biggest bang for your time, effort, and money!

How to Use Flash in Top Ranking Pages — ...and prevent your design team from messing up your SEO

Search Engine Strategy & Optimization Updates for January 2008

Is it safe to cross-link my various domains to boost link popularity? Bytes: Is it safe to cross-link my various domains to boost link popularity? What do you think about setting up various separate web sites and linking them back to my main site in order to build my link popularity?...

How to make sure Google lists your page titles and descriptions correctly in their search results. Bytes: How to make sure Google lists your page titles and descriptions correctly in their search results. I'm diligent about making sure each of my pages have a unique title and meta description, and I put a great deal...

How to know exactly where on your web page is the most valuable space to place your best offers. Bytes: How to know exactly where on your web page is the most valuable space to place your best offers. I have heard that there is a way to tell which portions of a web page are most likely...

Wikia Search Launch — There's a cute new Search Engine Puppy on the block! ...brought to you by the people at Wikipedia.

Three Easy Steps to Protect Your Site from Spambots that can Hijack your Site's Content! — Here's what you need to do in advance to avoid being deindexed when someone steals your content.

Your 4 Week Step-by-Step Link Building Task Planner — Follow these guidelines and have your link building assembly line in high gear within a single month netting you hundreds of links.