8 reputation management tips to dominate Google results!

• My company has a very unflattering search result that shows up on Google page one for our full business name. We want to remove it or at least get it pushed back to the second or third page of results. How can we do this?

Answer: Unfortunately, Google takes a very hands-off approach to anything but the most EXTREME circumstances regarding the removal of content from their index. So you likely aren't going to have much luck approaching the problem from that angle.

Nevertheless, make sure to first review our detailed previous SE byte on removing content from Google, which you can find here:

Help! I need personal content removed from Google. What can I do?

The good news is that we here at Search Engine News have had great success moving down negative results in Google for our own clients. This can be done; it's not as hard as you think, and there are literally dozens of different strategies we use to accomplish this on a regular basis.

Here are eight suggested strategies that CAN and WILL generate new rankings in Google for your company name or brand. Kickstart your reputation management efforts in 2011 by implementing all of them:

• 1. Set-up a LinkedIN Company Profile page. LinkedIN gets great love in Google and company profile pages routinely rank in the top 10 of Google results. My