How to Get Tons of Free Traffic From Google News
Google News search is one of the most commonly overlooked sources of web traffic available. While it trails in reach compared to Yahoo News and MSNBC, it gets far more than enough users to significantly boost your site's traffic once you get listed.
And, unlike Yahoo and MSNBC, you actually have a great deal of control over getting your site listed there. If you have a blog or are covering events and news related to your industry, there's no reason you shouldn't tap into this free and steady stream of user traffic.
Getting listed in Google News is actually fairly easy, but it does require following a precise series of steps and your site's profile must exactly match what Google wants to include. This involves how you structure your web pages as well as what topics you cover and how often. Let's start with the basics.
What Types of Pages are Included in Google News?
To be included in Google News you must have a news site. Duh, right? But it's an important distinction. You can't just submit individual articles or press releases that you think are newsworthy. Instead, Google looks at your overall site (or rather, the overall news section of your site) and decides if it's the type of site they want to regularly crawl and include stories from.
That means that your site needs to have...
- a focus on covering current events in your industry, and
- a record of being regularly updated at least a few times a week for the past three months or more (an article a day seems to work best).
If your news section is mainly about touting the wonderful accomplishments of your own business then it's unlikely to be i...