January 2004 SE Updates
January 6th, 2004
Search Engine Updates for...
| Overture (Inktomi/FAST/AltaVista) | Lycos | ODP | LookSmart | Yahoo | MSN |
In this month's issue...
- Google's New Algorithm, New Strategy for 2004
- Google releases cool Search by Number feature
- Froogle released for prime time
- Google asks court for trademark ruling
- MSN Search Engine in 2004?
- Lycos makes "Sidesearch" their default setting
- Inktomi Powered Yahoo Search still testing
- AltaVista and FAST merge Image Search
- LookSmart laying off workers, adds keyword bidding PPC
Google Update - http://www.google.com
What's new
Last month we reported on Google's drastic algorithm change and what many people are calling the OOP (over-optimization-penalty).
Our research during the month of December revealed some interesting insights that justify writing a separate "strategy article" which you'll find directly following this update page (or by going to New Strategy for Google 2004).
However, before you delve into our strategic suggestions, be sure you're familiar with last month's report on this topic. For convenience, we've created quick-access to the relevant info via a pop-up which you can access by c...