Search Engine Friendly Pages Without Tables
...to boost rankings while maintaining total control over design concerns!
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Perhaps you've heard that web pages are more "search engine friendly" if you eliminate tables. Experts in-the-know will tell you that table-less webpages are more easily indexable and typically rank higher than table-based pages whenever all other factors are equal. Well, it's true – and here's why.
Webpages designed around a table-based layout suffer the following two SE-related drawbacks:
- Because engines read source code from top to bottom – while placing more importance on the keywords found toward the top – tables will typically have the inherent drawback of placing irrelevant or un-indexable code at the beginning of the document. This dynamic, in essence, wastes valuable real estate within the page.
- Tables require that a considerable amount of un-indexable table code be placed within the HTML document. This reality lends itself to a low text to code ratio; in other words, the more code you have, the lower the percentage of viewable content in relation to the code. That results in the SE spider having more code to chew and spit out as irrelevant in relation to the viewable content of the page.
The CSS Solution to the Rescue...
Probably by now you've heard somewhere that CSS (cascading style sheets) offers a search engine friendly alternative to table-designed webpages. Yet, chances are, you have yet to adopt this more advanced page design format – possibly because you're reluctant to navigate the learning curve. Well, buckel-up! ...it's time for a joy-ride to the next level of webpage design – right here, right now.
Not Harder, Just Different...
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