Are Short Content Pieces bad for SEO?
 by Casey Markee

Are Short Content Pieces bad for SEO?

  • I have always understood that content is essential to Google and that content or blog posts with less words get penalized by Google. I try to aim for 600-800 words when possible but sometimes I just can't find enough to say. I have some posts with 250 words or less. Is this really a big problem? Does it impact my SEO?

Answer: There has been a lot of debate within SEO circles as to whether Content Length really does matter for SEO. The main assertion is that content of 1000+ words seems to correlate with higher rankings. And there are several resources and studies that confirm this hypothesis.

Graphic showing Average Content Word Count of Google Top 10 Results

The graphic above was taken from one of the first studies done on content length back in 2012 by But even now, reviewing page one results in Google shows a high correlation between content length and overall page-one rankings. In short, Google still values long-form content.

Further, you may have heard of Google Panda. It is a content-specific algorithm that is now baked into the regular Google algorithms. It specifically targets shorter, thin content type blog posts.

Now, that doesn't mean that YOU will be hit by Panda (unless that 250 words was ve...

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for June 2018
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Professional Engine Master's Chart
  • The Internet Marketing Glossary
  • The Ultimate Directory Submission List
  • The Pro SEO's Local Search Directory List
  • 16 years of SEN Archives
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before June 28th, 2018

 This form is encrypted for your security