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Google
- August Spam Update Ran Just 64 Hours — Giving You an Unusually Clean Diagnostic Window
- Google's Site-Reputation Penalty Now Depends on Where the Searcher Is
- AIOs Now Auto-Expands — Removing Last Click Between a Search & a Full AI Answer
- Your GMC Organic Traffic Just Dropped — It's a Reporting Change, Not a Real One
- Google Just Lowered the Bar for Search Profile Followers to 35,000 — You May Qualify Now
- Search Profiles Get 'Handle Swapping' — Here's What You Can Actually Change
- New Preferred Sources Button Turns Loyal Readers Into Durable Visibility — The Honest Read
- Google Finally Lists Its Supported Favicon Formats & SVG Didn't Make the Cut
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Local Search
- LSAds Just Got Pre-Badge Ads & a Flood of New Verticals — With One Catch on the Badge
- Google Is About to Charge for Missed LSA Calls — and No, Not Every Callback Costs You
- LSA Booking Partners Grow From 20 to 500+ — & It's Already Switched On for You
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PPC Advertising
- ACA & Broad Match Are Folding Into AI Max This Month — Here's What Actually Flips
- New AI Max Testing Tools — Experiment Without Dropping Your Brand & Location Controls
- The August 17th Bidding Change Is Live — Ginny Marvin's Q&A and the One Fix That Matters
- New 'Report on New Customers Acquired' Splits New vs. Existing Without Touching Your Bidding
- GAds and Analytics Get AI That Does Your First-Pass Reporting — What Actually Shipped
- New 'Deal Ends' Badges Add Free Urgency to Shopping Ads — Only If Your Sales Are Genuine
- Your GAds Text Disclaimer Overrides a Pinned Line 1 — & Fails Open If It's Rejected
- Tag & Tag Manager Merges & Adds No-Code Tracking — Preview Before Hitting 'Optimize'
- Wait-time Reduced Before You Can Adopt Maximize Conversion Value Bidding
- GAds Is About to Block Gmail Logins From Your Account's Most Sensitive Actions
- New 'View Call Report' Links to a Report You May Have Forgotten You Have
- MS AI Max Goes Global & Max CPC Starts Disappearing — Both Are Running the Same Play
