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A.I. Roundup
- Study: AI Overviews Are Wrong Millions of Times Per Hour
- ChatGPT’s Image Upgrade Isn’t Cosmetic — It Changes How You Create
- DeepSeek V4 Arrives — What Changed, How to Access It, and Why It Matters
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Google
- Latest Broad Core Update: What Shifted, Who Won, and What to Do Next
- Google Confirms 11 Months of Inflated Impressions in Search Console
- Back Button Hijacking Added to Google's Spam Policy
- Spam Reports Can Now Trigger Manual Penalties
- Official Guidelines for "Read More" Deep Links — & How to Trigger Them
- GMC Updates Multiple Product Specification Requirements
- What Googlebot Really Is — And Why You've Been Thinking About It Wrong
- Are Web Pages Getting Too Heavy? What It Means for Your Site's Performance
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Local Search
- Maps Gets a Video Editor — What It Means for Local Visibility
- GBP Tightens Identity Change Policy — What It Means for Local SEO
- LSAs Pull Content Directly From Your Site — Here's What You Need to Know
- GBP Supports Recurring Posts — Here's How to Use Them Strategically
- Gemini Now Qualifies Call Leads — What You Need to Know
- Review Engineering Crackdown — What's Now Banned and What Still Works
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PPC Advertising
- GAds Testing Negative Keyword Impact Previews — Here's What the Feature Does
- PMax Finally Shows Where Your Money Is Going — Channel Spend Timeline Now Live
- GAds Sunsets Dynamic Search Ads — AI Max Takes Over in September
- Ads Advisor Gets Three Major Upgrades - No Longer Just a Help Bot
- Google Ads Developer Blog Summary for May 2025