How do I make my Facebook business page go viral?
 by Casey Markee

How do I make my Facebook business page go viral?

  • I would like to better optimize and promote my company's FaceBook page. What suggestions can you give me for making my current page go viral with the community?

Answer: With over 70 million users, it's certainly a smart strategy to use Facebook as part of your online social media strategy. A Facebook page gives a company a great way to leverage its online brand to a community where it can sell products, build up a consumer base, run promotions, schedule appointments or meetings or just interact with target customers.

For those companies who do Not currently have a Facebook page, the process to get one is very easy...

  1. Go to Facebook.com and click Sign Up.

  2. Provide some basic information and a valid email address, then receive a confirmation. You now have a Facebook profile.

  3. To create a Facebook page, go to http://www.facebook.com/pages/create.php

  4. Type in the name of page exactly as you want it to appear and as you think users will search for it (Important: you won't be able to change this later).

  5. Select the category most appropriate for your business. Avoid choosing other unless there is absolutely nothing else that matches your business.

  6. Add content and publish your page — done!

  7. Review the help guidelines at http://www.facebook.com/help.php or send an email to info@facebook.com if you experience any problems.

Now that you have a Facebook page there are some great ways to optimize and promote the page to benefit from the free viral marketing that Facebook can provide. Some suggestions include the following...

  • Make business personal — People primarily use Facebook to share p...

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