How to buy links that help your rankings without getting your site penalized!
 by Casey Markee

How to buy links that help your rankings without getting your site penalized!

  • I recently purchased multiple .edu links from a link broker and saw my site take a big rankings hit. However, I haven't asked to have the links removed yet because I've been uncertain about whether or not Google penalizes the link buyer directly.

    Have you seen sites that buy links get directly penalized?

Answer: Since Google is indeed penalizing sites for selling and buying links these days, the easy recommendation might simply be: don't buy links. And in many cases, that's what we do.

However, in some niches, it's almost impossible to compete if you're not a link buyer. And, we also know it's very tempting to buy links when you see your competition using big link buys to dominate your niche in the search results. Besides, Google is notoriously uneven in how they apply penalties to such infractions. That's one of the big reasons we still see blatant link-buying from many of the top-ranking sites in some of the most competitive and lucrative niches online—and Google doing nothing (apparent) about it.

So, if you happen to find yourself in a situation where you feel link buys are essential to keeping your business viable, then here are the strategies being used by the top professionals to minimize the risk of buying links.

Whenever they can, they avoid link brokers and instead buy their links directly. That's a topic we discuss in our detailed report...

However, if no sites are willing to sell links directly, then cautiously buying links from a broker is the next best choice. Here's how many of the pros are managing to fly under the radar.

For starters, they don't point the links at their site right away. Instead they point...

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