How to Leverage Your Company's Most Powerful Asset
 by Stephen Mahaney

Dig here for the easy profits...
How to Leverage Your Company's Most Powerful Asset! — by Stephen Mahaney

It happened one day when I was in 6th grade. A girl in my class couldn't find her pen. Convinced that someone had taken it from her, she moved fervently around the room trying to find the guilty culprit. Her demands that the thief be revealed met with nothing but laughter. Infuriated by this public derision, she more adamantly insisted that her pen be returned THIS INSTANT! More laughter. I MEAN IT! Yet more laughter. The more frantic she became, the more the people laughed. The more the people laughed, the more frazzled she became. It was a cruel, downward cycle which seemed to have no end, until she exhausted herself and collapsed in her seat. Then, as if to hide her face from the taunting crowd, she lifted the lid of her desk and...

she found her pen.

It was right where it belonged
but the last place she ever thought to look.

As crazy as it may seem, most business owners act just like that little girl. They race around in a frenzy looking for new customers, thinking that's the best way to make more money. What they don't seem to realize is that the easy money is always where they should be looking in the first place;

In their database!

That's right! Just about every established business has a rich vein of untapped gold right under their nose—their database of existing customers! Ironically, it's oftentimes the case that this goldmine goes unnoticed until someone stops the merry-go-round long enough to literally sit down, take a break from the marathon of trying to find (more!) new customers and actually looks in their customer database.

You do have a database, right?


Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for April 2021
  • SEN's Monthly Marketing Podcast for Strategies on the Go
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Internet Marketing Glossary
  • The Pro SEO's Local Search Directory List
  • 2019 Unfair Advantage SEO Beginner's Book
  • Pro's Ultimate WordPress Plugin Guide
  • The Vault: SEN's Internet Marketing Research Libraries
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before April 27th, 2021

 This form is encrypted for your security