March 5th Digest - John Mueller's Hangouts - Search Central Office Hours
 by Stephen Mahaney

March 5th Digest
John Mueller's Hangouts — Search Central Office Hours

Pearl's of Wisdom and SEO Gems from John Mueller during the month of March 2021

These edited and digestible byte-sized notes will save you about 48 minutes of time wading through video of John struggling gallantly to sincerely answer the myriad questions presented in a variety of interesting accents from a world-wide audience with insatiable curiosities. Here's the digest version of the most useful gems and pearls in the order they appeared.

Office Hours · March 5th, 2021 · 54:53

Search Central Office Hours — March 5th, 2021 Run Time: 54:53 / Read Time: 7 minutes

  • Core Web Vitals Scores Delayed – Core Web Vitals are based on data which aggregates over a rolling 28 day period based on users who have opted into the Chrome User Experience. Due to the nature of how the data is collected, there is no way for Google to speed up the process.

    That means that your Core Web Vitals score will always be delayed by 28 days. Adjustments you make today will not be reflected in page performance in the search results until 28 days after you make the changes.

    Therefore your only option is to use either pagespeed insights or some other third party tool to determine how your pages might actually perform and be ranked according to the field data taken from the Chrome User Experience.

    And, according to John, to determine how your pages might perform you should "pick a small sample of your important pages and just test them every day."

    Yes, he really did say that — never min...

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