New Opportunities within Google Images & Google Image Search in 2019
 by Kristi Hagen

New Opportunities within Google Images & Google Image Search in 2019 —by Kristine Schachinger

In the beginning of this year, John Mueller and Gary Illyes announced that Google would be focusing more resources on a number of improvements related to Google Images and Google Image Search.

Mueller said that image search will be a “bigger topic” this year for the webmaster and SEO community. He said instead of thinking about how image search works now, where maybe people can find images to include in their presentations for office meetings — instead think about searchers using image search in a different way.

Searchers may start using image search to accomplish tasks, complete goals, buy online, learn something new and more. The change in searcher behavior will have SEOs and webmasters thinking differently about how they optimize for image search.

While John and Gary's announcements came in January 2019 the push towards improvements to Image Search really started at the end of 2018 when Google began upping its game with changes to the image search page layout and functionality. So, let me explain those changes first.


Big Changes to Google's Image Search Results Layout

Starting in late 2018, before all the new additions announced at Google I/O, the physical layout and functionality of Google Image Search changed in two very important ways.

  1. Image View - A New Right Frame Format for Image Viewing

    The old image search page gave users a lightbox style layout whenever they clicked on an image. Image credit: SEJ

    old_image_search_lightbox.png

    Now, in the new layout, the lightbox is gone. Instead, when users click on an image, a right side panel appears (think frames for those old enough to remember).

    html>

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for November 2020
  • SEN's Monthly Marketing Podcast for Strategies on the Go
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Internet Marketing Glossary
  • The Pro SEO's Local Search Directory List
  • 2019 Unfair Advantage SEO Beginner's Book
  • Pro's Ultimate WordPress Plugin Guide
  • The Vault: SEN's Internet Marketing Research Libraries
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before December 5th, 2020

 This form is encrypted for your security