What should I do in advance to ensure my sites get listed in directories?
 by Casey Markee

What should I do in advance to ensure my sites get listed in directories?

  • What "homework" or pre-requisites should be performed BEFORE submitting a site to DMOZ, Yahoo Directory, Business.com and other paid directories? I don't want to waste money submitting my site only to find out I should of created a privacy page, or have on-page SEO optimized, etc before submitting.

Answer: The power of directories for an SEO is alive and strong. You can safely have an estimated 10% of your total backlink profile made up of quality directories like Yahoo, Best of the Web and Business.com, among others. Make sure to review our full list of recommendations in our Guide to the Major Web Directories.

We also cover in detail the reasons why we choose those specific directories and what you should be looking for when evaluating a directory in the following report:

So, to answer the question above, Yes! Do your homework. We can't tell you how many times we've received emails or questions from clients who want to know why they were not accepted into a specific directory. Getting denied even once at a site like Yahoo (which costs you a $299 non-refundable submission fee) hurts and can easily be avoided.

To maximize your success with directories consider these simple tips:

  • Make sure your site is 100% ready for submission (it's complete, offers unique content, contains no broken links, etc.)...

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