Bing's New Bulk Ad Editor

If you're a Bing advertiser you can now review and edit up to 1 million Keywords, half a million ads and 250,000 ad groups within Bing's web interface. As you can imagine, this new bulk editing allows you to make changes faster with more ease. For instance, if you'd like to increase bids for thousands of low performing keywords, you can imagine how time consuming it's going to be if there's no feature that allows you to apply the changes at the same time.

At this point, the bulk editing feature only works to make changes to Keywords and Campaigns. For instance, you can make Keyword bid changes like increasing bids by a certain value, setting new bids, changing the campaign budget or even deleting campaigns which you no longer want across the entire account.

At this time, you can't perform bulk editing for Ads and Ad groups on Bing. But according to their Ad program manager, Dare Obasanjo, they're working on it.