New Bing Keyword Research Tool Launched

Bing launched an exciting new Keyword Tool February 28th that we're sure you will welcome with open arms! Finally there is another source of Keyword Data from a high volume source, one with a different demographic than Google. Before you rush in to see what you can find, let's review this new tool.

• The data is easily exportable
• Any Phrase
• History is saved for 6 months
• New API to use data in other applications and locations. This option is available in the left hand menu when you log into Bing Webmaster Tools. API Documentation

To get started, log into Bing Webmaster Tools at www.bing.com/toolbox/webmaster/. Next, look for the Keyword Tab at the top of the page.

Clicking the Keywords Tab will take you to the new Keyword Tools page, and you'll see a form similar to below.

You can filter your Keyword search by Country, Language, and by Date range. Bing doesn't say how far back the keyword history goes, however based on some searches it looks like the data set goes back approximately one year.

We say approximately because sometimes we could go back 6 months and the result would be the same as it was for 12 months back. Other times it would update with more impressions. Clearly something is not quite right here in their date filter; however, remember the tool does say Beta so it's likely they have some bugs to work out. In general, it looks like they have data back to around August 2011 available in the tool.

There is also a Strict Mode option. If you select it, it will filter the results to show you only search volumes explicit to the keyword or phrase, excluding phrases which may include the original keyword. W...