SEO Experts Blog


Video Tutorial: Basic SEO in Under 10 minutes

By Kristi Hagen on Feb 06, 2013 - 10:04 AM

An excellent video for the beginner SEO is “SEO for startups in Under 10 minutes.” In it, Google’s Maile Ohye outlines how to create a Search Engine friendly site. She touches on 301 redirects, using Webmaster Tools, site design strategy, social media marketing, and much more. If you feel confused by the wide scope of SEO terminology, this video is a GREAT introduction.

However, after watching it, if you have any questions then feel free to use the comments box below and our experts will be sure to point you in the right direction.

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Add Authorship Markups to Your Site in 4 Quick Steps

By Kristi Hagen on Feb 05, 2013 - 10:00 AM

Authorship rich snippets, which is almost a year old, is the little bit of code (rel=author) that gives you the opportunity to officially claim your content with Google. Doing this comes with 3 great benefits.

1. Increases your click throughs. When your content is marked up properly Google includes your G+ profile image next to the listing within the search results. There have been countless studies indicating this increases your listing's click through rate. People are naturally inclined to look at images in a body of text.

Google Author Rank Update



The Next Google Chrome Update Encrypts ALL Searches

By Kristi Hagen on Feb 04, 2013 - 10:33 AM

Currently in beta, Chrome 25 will soon encrypt ALL Google searches performed in its Omnibox, the URL bar. Previously, the encrypted searches were only available to Google users who were signed into their accounts.

search_bar.png

On one hand, they are protecting user privacy by encrypting the searches. For example, if you were searching for “50 Shades of Gray” at a coffee shop that had an open wireless connection (no password) and your search was UNencrypted - any person could use free software to monitor your web searches and basically unencrypted site you visit.

We all want to feel safe in the ‘privacy’ of our own laptops, right? Many...



Google Teaches You Adwords on G+ Hangouts

By Kristi Hagen on Jan 28, 2013 - 10:55 AM

Google recently publicized a New Hangout on Air Series, entitled “Under the AdWords Hood.” In their January 10th blog post, AdWords staff outlined when and what they’ll be talking about:

January 10th @ 11am PDT: Adwords Policy

January 24th @ 11am PDT: Breaking Down Ad Rank

February 7th @ 11am PDT: Remarketing Tips

February 21st @11am PDT: All About Adwords Billing Cycle

The first Hangout featured Director of Engineering for Advertising at Google, David Baker. He explained ad reviews, statuses, and policies. You can see this video coverage of the first...



Are all Sitewide Links on your Site Bad? Read this to find out.

By Casey Markee on Jan 25, 2013 - 09:57 AM

Every month we get great questions from our Business Support members focused on a wide variety of issues. With all the controversy surrounding links and the Google penalties we decided to upgrade the following question to be published so that you could learn from it as well...

"Google seems to be frowning on sitewide links more and more and we've been advising clients to minimize them whenever possible. However, from a hierarchal design point-of-view, how should we be approaching internal navigation? Are there good sitewide links? Are all footer navigation links now bad? How about social sharing buttons that are sitewide? Should we be limiting these as well?

Answer: That's a great qu...



Video Tutorial: How to Verify Your Site Quickly Within Webmaster Tools

By Kristi Hagen on Jan 24, 2013 - 11:00 AM

Google Webmaster Tools are a MUST if you want to take your site optimization seriously. These tools are Google's way of directly reporting to you (the site owner) must-know stats on things like: crawling errors, malware notices, as well as recommendations on specific tweaks to your Web site helping you to rank higher within Google Search. If you haven't yet established your account there then today is the day to do that.

Below is a image provided by Google outlining some of the features included within Google Webmaster Tools.

google_webmaster_tools.png

Step one: Get signed up using the gmail account that is s...



Finding the Best Citation Sources for YOUR Business

By Mary Bowling on Jan 23, 2013 - 11:00 AM

Every business that wants to rank in the Google Local Packs has to be concerned about citations. They are a critical way to help you to gain trust from Google by reinforcing your NAP data (business Name, full street Address, local Phone number).

The best citations for your business also will help you to send signals to the Search Engines about your relevance to your particular niche, such plumber, lawyer, office supply store, wedding gown retailer, Chinese restaurant, etc. And citations from powerful sites within and/or about your geographical area will also boost your location prominence, or popularity within your own town.

It's important to remember that some citation sites, ...



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