Is it ok to keep old redirects or should they be eliminated?
 by Kristi Hagen

Is it ok to keep old redirects or should they be eliminated?

  • We have a variety of redirects we put in our sites over the years to keep Google and other search engines from seeing duplicate content. For instance, sitename.com redirects to www.sitename.com. We have an old one that directs from http to https and others that point from sitename.com/directory to sitename.com/directory/. I need to know which redirects are really needed and which are ok to remove when you also have canonical link tags on all the pages?

Answer:

The canonical tag is just a recommendation to Google as to your preferred URL, it doesn't force them to do anything. Your hard 301 redirects do prevent spidering and indexing of the wrong URL structures.

Perhaps even more important, it helps keep the inbound links consistent. If someone can visit the site using multiple variations, you'll end up with inbound links in multiple variants, which in turn will reduce transferred Pagerank if you have to redirect those URLs.

So, assuming they are free of errors, we think keeping your hard redirects in place is a good idea.Planet Ocean article end

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