Take your Twitter marketing to new heights with Twitalyzer
 by Casey Markee

Take your Twitter marketing to new heights with Twitalyzer

  • I love your past bytes on Twitter tools and have used several of them. But what I really need is a Twitter analytics tool. Is there something out there that will help me identify power users and accounts based on their actual impact on Twitter?

twitalyzer-logo.jpgAnswer: Twitter is such an important networking platform that it makes sense to use an analytics tool to get the most out of it. Fortunately, there does exist a powerful, and free, tool that many of us here at Search Engine News use to track Twitter impact. It's called Twitalyzer and it offers a variety of reports that will give you information about your Twitter account or anyone else's that you choose to analyze. It will also give you the ability to set and reach goals to further your Twitter marketing aims.

With as much talk as there is about Twitter and its usage these days, it might surprise you to discover that roughly 10% of Twitter users generate over 90% of the tweets. If you're among that 10%, Twitalyzer will help you understand how your tweets are performing and what kind of impact you're making. If you're part of the silent majority, Twitalyzer may give you just the feedback you need in order to move forward with a solid Twitter strategy.

Twitalyzer offers:

  • Goal setting capabilities - You can establish goals and then record them in your dashboard and reports so you can tell if your Twitter usage is effective.

  • Notes and annotations - One of the biggest problems that people have with their Twitter strategy is keeping up with the fast paced nature of Twitter. By using the notes and annotations function, you can add personalization to reports so you understand the context of your data.

  • Google analytics integration -...

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