What's the best way to link a company's social media accounts to their Google My Business listing?
 by Kristi Hagen

What's the easiest way to link a company's social media accounts to their GMB listing?

  • One of my clients has asked about getting their Twitter and LinkedIn icon links / accounts added to their Google My Business listing. Unfortunately, I can't seem to find any way of doing this. Any ideas?

Answer:

There is no option to add them in the Google My Business (GMB) interface at this time. Sometimes Google finds them on their own and adds them, but your best option is to use Structured Data Markup to help Google find your social connections.

Typically, we use either Organization markup, or Local Business Markup to inform Google of our own clients' social accounts.

We suggest you take a look at our recently published 2020 Real World Structured Data Code Reference Guide to see the code that websites are using to draw attention to their listings.

Also, Yoast SEO provides the ability to add the /Organization markup with the Sameas links to your social URLs to your home page.SEN article end

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