Increase Conversions with Bing Ads Image Extensions

Bing Ads announced the release of Image Extensions out of beta for desktop and tablet users (but not mobile). Image Extensions allow advertisers to upload up to six images alongside their ads increasing the likelihood of clicks and improved traffic.

Each image within an ad can be directed to a unique URL allowing advertisers to choose where they lead. In order to utilize image extensions you need to follow their image policies here (or for mature content here) and follow the parameters outlined in the graph provided by Bing.

Bing is still adding ways in which you can make image extensions work for your campaigns. They reported that they will soon be adding bulk upload capabilities and Bing Ads editor support for image extensions. They also provided these examples on what to expect an ad to look like and they anticipate continuing to adjust available ad layouts.

You can read their announcement here or visit their help page here.