SEO Experts Blog

As a business owners in today's markets ALL we hear about is different Internet Marketing techniques with the hottest (and sometimes flash in the pan) techniques at the tip of everyone's tongue. Sometimes it's something you've never heard of or just when you thought you knew what it was - it changed! I'm thinking about things like:

• Pinterest business profiles
• Google+Local

With the projected end-of-the-world date of December 21, 2012 fast approaching, I thought it prudent to get a jump on my annual list of predilections, prognostications and predictions that may drive your SEO marketing efforts in the coming year.

But first, if you didn't get a chance to review this year's 7 SEO Predictions for 2012 article it's worth your time. Overall, I'd say I did pretty well. I predicted that Google would lower the value of exact match domains (EMD...

Here is the December 2012 installment of 'What's New in Local Search'. It's been another busy month so I won't waste your time and am just going to dive right in.

• It's a no brainer that mobile devices will play a huge roll in shopping this holiday season. Smart phones and tablets will be blazing with mobile search, mobile advertising, coupons and deals, product and price comparisons and checks for nearby product availability. If you or your retail clients arenít onboard with a mobile and tablet friendly website by now, youíre going to feel the pain this Christmas.

• Yelp ditches Google Maps in favor of Apple Maps as part of it...

Duane Forrester announced November 16th on a Webmaster Center Blog Post the release of Bing's Webmaster Guidelines.

These new guidelines are actually very general and that's by design, and for the most part echo what Google advises in their Webmaster Guidelines. There are however a few tidbits you might want to take note of.

The new document is available when you sign in to Webmaster Too...

Once again, Google has targeted low quality sites in their latest update. This round of changes went after Exact Match Domains (EMD) with low quality content specifically. Since this has already been a portion of the recent Penguin and Panda updates, it really didn't take many by surprise.

In the past, exact match domains were the holy grail for webmasters. No matter the industry, if you could get a domain that had your top keywords, you automatically got a rankings boost. So if your business sold real estate in Boston, landing www.bostonhomesforsale.com would be an amazing find. Oh, those were the days :)

However, in Google's war against low quality content even an exact match domain

By now, everyone in the Search world has heard about Apple Maps or experienced it for themselves. Much of what is being said about it isn't very flattering, but that doesn't really matter.

Google makes a habit of releasing products that are far from perfect-sometimes so far from perfect that near-crippling pains mask the vision of what the product can become. Just look at Google +Local for Business. Five months after its debut it's still so mired in extremely ugly customer service issues that Google has barely been able to move forward with the planned new features on the front end.

Sometimes, this is done because a first step must be taken before even a fuzzy picture of where...

Need to influence Google Suggest? Here's How!

• When potential visitors search for our business name in Google many times they are presented with Google auto-complete search suggestions that include things like our "Business Name Scams" and our "Business Name Bad Reviews" among other queries. This is unflattering to say the least. Is there ANYTHING we can do to influence what kind of suggestions Google serves?

Answer: Google search suggestions generated by Google Instant Autocomplete functionality...