Add Dates to Your Article Markup - It Matters

Google recently updated its Article Structured Data guidelines to include dateModified and datePublished as recommended attributes for your page's article markup.


Here's an example of the code you'll want to use for your Article Structured Data. Remember to put all of your Structured Data markup through Google's Structured Data Testing Tool.

<script type="application/ld+json">
  "@context": "",
  "@type": "TechArticle",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": ""
  "headline": "MSD Crank Trigger Setup and Rotor Phasing",
   "description": "How to setup a MSD Crank Trigger and Phase the Rotor.",
  "datePublished": "2015-05-25",
  "dateModified": "2018-09-12",
  "author": {
    "@type": "Person",
    "name": "John Heard",
     "url": "",
    "sameAs": [
    "video": [
      "name": "MSD Crank Trigger Polarity Test",
      "description": "How to check if the magnets are installed correctly in a MSD Crank Trigger Wheel",
      "thumbnailUrl": "",
      "contentUrl": "",
      "embedUrl": "",
      "uploadDate": "2011-12-29",
      "duration": "PT1M04S",
      "interactionCount": "6930"
   "publisher": {
    "@type": "Organization",
    "name": "",
    "logo": {
      "@type": "ImageObject",
      "url": ""


John Heard shared the above code snippet within SEN's MasterMind Skype group after adding the new date attributes to an older arti...

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for July 2019
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Professional Engine Master's Chart
  • The Internet Marketing Glossary
  • The Ultimate Directory Submission List
  • The Pro SEO's Local Search Directory List
  • 16 years of SEN Archives
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before July 27th, 2019

 This form is encrypted for your security