GEO Target Customers w/ New Ad Customizer Feature

Google AdWords staff recently announced location-based ad customizers, which are ads designed to change based upon where users are searching for your business. If you're marketing a local business of any kind this is a tool worth checking into. Google gave some suggestions on ways to use the new geographic ad customizers:

• Share your most up-to-date inventory, store hours and location so customers can quickly take action in the moment
• Show unique shipping times for specific regions to help customers decide when to purchase a needed item in time
• Highlight specific discounts, promotions, or events for each of your locations so customers can take advantage of offerings in their area

To learn more about geographic ad customizers, visit the AdWords Support pages.