GWT adds Redirect Errors, Mobile Only Stats & Improved Keyword Data

Google has just added 3 new features to Webmaster Tools to make your life a little bit easier.

1. Redirect Error Reports - The first is an update to the Crawl Error reporting so that it now includes details on exactly where the error is found - even if on a redirected URL.

"While it used to be that we would report the error on the original - redirecting - URL, we'll now show the error on the final URL - the one that actually returns the error code... We hope this change makes it a bit easier to track down crawl errors, and to clean up the accidental ones that you weren't aware of!"

2. Improved Keyword Reporting - Search Query data will now show the exact number of impressions and clicks on keywords for up to 90 days - no more "rounded/bucketed" numbers.

This may not seem like a huge difference but if you're working with this data then you know that seeing exact numbers vs. estimated numbers can make ALL the difference when it comes to making educated keywords decisions. See an example of the old and new data below.

3. Improved Mobile Only Site Reporting - If you manage mobile only sites (for example: m.facebook.com) then we've got good news. Google is now separating the stats for mobile only sites from their desktop counter parts for a clearer picture of what's happening.