PO Box's Completely Removed From Place Pages Accounts


pobox2.pngIt's well known that Google frowns upon businesses using PO Boxes as their physical address within their Place Page. This tactic is called moving the pin and regardless of Google's stance, it's common practice because it gets you closer to the city center which in turn gives you better placement within local search results for your city.

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Before this latest change, Google allowed you to enter your physical address in one address line and your PO Box address in another. However, Google has changed things so that you can't use a PO Box within your address at all.

This seems like a clear stand against PO Boxes and even a logical move...until you consider that many businesses need to verify their Place Page listing through the mail and actually rely on a PO Box to receive mail. If you fall into this category, you can still request address approval through the Troubleshooting pages for Place Pages.

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