Get the Most out of Foursquare for Your Business: 7 Tips to Getting it Right the First Time.
Foursquare is quickly emerging as an essential local marketing tool. More and more offline businesses are realizing the importance of online marketing, particularly social media, and implementing Foursquare into their marketing efforts to accomplish both.
Foursquare works by offering a unique blend of geo-marketing and social networking that leverages a business's existing customer base to essentially do local marketing for them. If you're still not convinced it's worth your time check out our featured article Foursquare: Waste of Time or Key to Growing a Loyal Customer Base? to help you decide one way or another.
As you and your clients have heard, Foursquare is a mobile app (iPhone, Android, Blackberry, Palm, etc.) that allows consumers to publicize their location to friends. It integrates with Twitter and Facebook and allows users to "check-in" from their location. You can learn more about how Foursquare works and if it's right for your business within our featured article, Foursquare: Waste of Time or Key to Growing a Loyal Customer Base?
Within this article we're going to give you 7 tips to ensure you do get the most out of your Foursquare Promotion. However, before we lay-out our tips...