May14th Digest - John Mueller's Hangouts - Search Central Office Hours
 by Stephen Mahaney

May 14th Digest
John Mueller's Hangouts — Search Central Office Hours

Pearl's of Wisdom and SEO Gems from John Mueller during the month of May 2021

These edited and digestible byte-sized notes will save you about 54 minutes of time wading through video of John struggling gallantly to sincerely answer the myriad questions presented in a variety of interesting accents from a world-wide audience with insatiable curiosities. Here's the digest version of the most useful gems and pearls in the order they appeared.

Office Hours · May 14, 2021 · 59:03

Search Central Office Hours — May 14th, 2021 Run Time: 59:03 / Read Time: 5 minutes

  • CRuX Report Groups Together Similar URLs – Google uses the Chrome User Experience Report (CRuX) data (i.e., the real-world field data) in their attempt to recognize when pages are similar enough to group them together.

    As such, when Google finds a new URL, they're able to evaluate it based on its group even before they have any data on it.

    John says,

    John Mueller Avatar

    I don't know how that would look in practice. It could be something where all of your category pages are in one group and we say, well, these pages perform similarly. So if we find a new URL that is also a p...