Learn with Google Webinars


Google AdWords announced their next series of 13 webinars intended to help Advertisers better utilize their products and services. The first took place August 9th and outlined Multi-Channel Funnels with the last one running sometime in October. The webinars take place at 10 AM Pacific. You can see the complete list of webinars below:

  • Aug 9 Multi-Channel Funnels: Attribution Across Channels
  • Aug 23 How to Kick Start Social with Google+ (Hangout on Air)
  • Aug 28 Optimizing your Video Ad Campaigns
  • Aug 29 Google+: Enhancing Marketing and Making Social Accountable
  • Sept 5 Go Bigger, Faster with AdWords Editor
  • Sept 6 Making the Most of Recent AdWords Updates
  • Sept 12 Driving Cost-Effective App Downloads with AdWords
  • Sept 13 Go Bigger, Faster with AdWords Scripts
  • Sept 18 Better Together: Combining Targeting Strategies in Display
  • Sept 19 The Importance of Search Advertising
  • Sept 20 Measuring the Impact of Online Advertising on Offline Sales
  • Sept 26 GoMo: Mobilize your Site and Maximize your Advertising
  • Sept 27 Optimizing Display Campaigns: Tips, Tricks, & Tools

They're each 30-60 minutes long and most are aimed at an intermediate level though there is an advanced webinar in October and a couple in August marked as beginner. If you'd like to view or add their Webinar Calendar to your own Google Account you can do so here. To view and register for the webinars visit their page here.

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