A Webmaster’s Guide to the Advanced Techniques of 301 Redirects
 by John Heard

Mastering the Art of Server Redirection - Part Two
A Webmaster's Guide to the Advanced Techniques of 301 Redirects - by John Heard
UHaul

This article is designed to dig deeper into the process of moving pages with 301 redirects and touch on the advanced, less common issues and strategies that arise when managing a website. If you're new to 301 redirects or are unfamiliar with an .htaccess file then you need to stop now and read Part One of this article series first. Only then will the following strategies make sense to you. And if all of that is old hat to you then let's get on with it shall we...

Advanced Redirects

As you know, properly moving a page to a new location is a fairly painless process. By providing a clear path to the page's new location, you ensure that both your users and the search engines find what they are looking for—while you avoid losing your existing search rankings and/or inbound links.

There are also several more advanced uses of 301 redirects that can be used to eliminate duplicate content issues, such as the www vs. non-www canonical URL problem.

URL Using Query Strings? MOD_REWRITE to the Rescue

If the URL you are removing from the server utilized a query string, such as http://domain.com/index.php?id=43 (the query string is highlighted in this example), you can't use the redirect 301 method as it will ignore everything after the query string. In this situation we must step it up a notch and use the more powerful Apache MOD_REWRITE function to correctly redirect the URL.

Here's a...

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for October 2016
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Professional Engine Master's Chart
  • The Internet Marketing Glossary
  • The Ultimate Directory Submission List
  • The Pro SEO's Local Search Directory List
  • 16 years of SEN Archives
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before October 8th, 2016

 This form is encrypted for your security

  • Chrome Browser Set to Block Flash in Sept

  • Google States: Redirecting Your Pages Doesn't Affect PageRank

  • 5 Site Audit Tips to Recover from a Penguin Algorithmic Slap!

  • A Webmaster's Guide to Migrating a Site to HTTPS

  • AMP Updates: Recipes, New Reporting, New Features and More

  • You've Decided to Add a Blog. Now What?!

  • How to Use a 301 Redirect to Keep Your Pages from Dropping Off the Face of the Earth

  • Google Analytics & Search Console Slowly Merging

  • Google's Structured Data Testing Tool Gets Helpful Features

  • Mobile Friendly Pages Just Got Another Ranking Boost

  • Looking to Boost your Domain Authority? Here are some Tips!

  • Your Ultimate Guide to XML Sitemaps

  • How to Generate Kick-Ass Content for your Clients!

  • The Knockout Punch - How To Win With Your Home Page

  • The 2016 SEO's Mobile Website Audit Checklist

  • Is Your Apple Touch Icon in Place?

  • Study Shows App Makers NOT Utilizing App Indexing/Deep Linking

  • Google Confirms New Boost for Mobile Friendly Sites

  • 11 Ways Your Site's Server Can Kill Your Search Engine Rankings!

  • Google Supports JSON-LD for Reviews and Products

  • Beware: Spammy Recipe Markup Plugins

  • Three Kick-Ass Free Keyword Research Methods

  • Three Great Reasons to Target Long Tail Keywords in a Post RankBrain World

  • The Ultimate Real World Structured Data Code Reference Guide

  • New Accelerated Mobile Pages Reports

  • Google Wants to Spotlight Non-Secure Sites

  • Google Adds New Webmaster Guidelines - Rewrites Others

  • Should I Remove the Dates in my Blog URLs? Yes!

  • Google's Core Algorithm Updated, Panda Absorbed

  • Your 2016 Professional Local Search Audit Checklist