Will using Guest Post Content Trigger a Panda/Penguin Slap?
Will using Guest Post Content Trigger a Panda/Penguin Slap?
- I've been receiving a ton of guest post requests recently on my blog. Several are crap, others are average but there are a couple that are really high-quality pieces that will benefit my audience. The problem is the dofollow link I have to give back to the author. How do I know that linking back won't negatively affect me in the future?
Answer: That's a good question and it's always a smart practice for every site owner to aggressively police their outgoing links. However, we've ALWAYS been a big, big believer in the power of guest posting as a valid, highly-effective, white hat link building and site content creation method. In fact, we've been recommending the practice as far back as 2010 and several times since in the following resources:
Why you Should add Guest Blogging to your Link Building Arsenal in 2010.
Why Your Company Could be Losing Massive Sales without you even Knowing it
That recommendation has not changed. The most important consideration is one you've correctly indentified: does ...
