The Ultimate Real World Structured Data Code Reference Guide
 by John Heard

See the code that real world websites are using now to draw attention to their listings!
Real World Structured Data Reference Guide — by John Heard & Kristi Hagen

code.jpgWe here at Planet Ocean know and understand the power of full SEO page optimization on your profit margin. With this in mind, we've been doing our best to simplify the concepts behind realistically leveraging structured data within your sites.

In our previous article, Understanding and Leveraging Structured Data to Dominate Your Industry, we walked you through understanding what structured data is, how to use it to generate rich snippets and how it impacts the Knowledge Graph in Google's search results.

To complete the story we've designed this guide to show you real world examples of how using structured data can generate rich snippets you see in the search results and the *actual* code behind the scenes. We're going to review examples that were formed based on Microdata markup and JSON/LD Javascript using the vocabulary, as that is the format all of the search engines have agreed fully to support.

Please note that there are other formats used for structured data that supports such as RDFa and there are also other vocabularies like and vCard still in use by websites. These other methods do generate rich snippets in many cases, however for the sake of brevity we're going to focus on Microdata and JSON/LD, which are both fully supported by the Search Engines and are what Google prefers websites to use.

Please note that this is not a beginner's guide, ...

Already a member? Sign in here

Read the rest of this article,
and get all this for only $1.

  • The Search Engine Strategies Updates for October 2020
  • SEN's Monthly Marketing Podcast for Strategies on the Go
  • Ultimate Guide to Avoiding Google Penalties
  • The Complete Site Audit Checklist
  • The Definitive Local Search Audit Checklist
  • 100's of Strategic SEO Articles and Q&As
  • The Internet Marketing Glossary
  • The Pro SEO's Local Search Directory List
  • 2019 Unfair Advantage SEO Beginner's Book
  • Pro's Ultimate WordPress Plugin Guide
  • The Vault: SEN's Internet Marketing Research Libraries
  • PLUS, as a Full SEN Basic Member, you'll be eligible for hundreds of dollars of discounts on SEO courses ranging from beginner to master on a variety of topics including organic search, local search, and social networking.

  • Your $1 Trial is good for 7 days at which time your card will be charged $29/mo unless you cancel before October 27th, 2020

 This form is encrypted for your security