Stephen Mahaney's Articles

Stephen Mahaney

CEO & Founder of Planet Ocean
Washington State / Hawaii

Stephen Mahaney founded Planet Ocean in 1990, published 'The UnFair Advantage Book on Winning The Search Engine Wars' in 1996 (the Web's *original* $97 eBook) and established longest running membership-based publication site on the Internet--in 1997.

Today he splits his time between Kona, Hawaii and the Olympic Peninsula of Washington State.

Articles by Stephen Mahaney

  1. Google Ads Developer Blog Summary for February 2021
  2. Facebook Breaks the News in Australia to Prove a Point
  3. Facebook Knew for Years Ad Reach Estimates Were Based on 'Wrong Data' But Blocked Fixes Over Revenue Impact
  4. Facebook Puff Piece Stirs Controversy For NYTimes Writer
  5. GMB Auto Populating Services
  6. GMB Messaging Rolling Out For Desktop
  7. Years in Business Feature Added to GMB
  8. GSC Changes To Web Story Performance Report
  9. Search Console Discover Report Adds Chrome Data
  10. Updated Metric Boundaries for Core Web Vitals
  11. Use 503 To Avoid Losing Rankings While in Social Statement Mode
  12. Official Google Video On Duplicate Content
  13. New Manual Action Penalties for Google News and Discover Policy Violations
  14. Google Expands Phrase Match To Include Broad Match Modifier Traffic
  15. Google Launches Passage Ranking
  16. Google Announces Price Enforcements for Merchants
  17. February 26th Digest - John Mueller's Hangouts - Search Central Office Hours
  18. February 19th Digest - John Mueller's Hangouts - Search Central Office Hours
  19. February 12th Digest - John Mueller's Hangouts - Search Central Office Hours
  20. February 5th Digest - John Mueller's Hangouts - Search Central Office Hours
  21. WebSite Cleanup Tips for a faster, better-indexed site
  22. How to relocate a GMB attorney listing
  23. Tips for getting listed in People Also Ask
  24. Does using the disavow tool indicate to Google that a site might be shady?
  25. What, exactly, is Core Web Vitals?
  26. DuckDuckGo Hits 100 Million Searches Per Day -- Updates Privacy Protections
  27. GMB Updates Flag Review Options
  28. Google to Invite Advertisers to Test Alternative to 3rd Party Cookies
  29. URL Removal Tool in GSC Doesn't Actually Remove Pages
  30. Price Drop Added to Google Rich Results
  31. Google to Stop Collecting Ad ID's To Avoid Pop Up Warning in iOS Apps
  32. Google Notifies Site Owners About New HTTP/2 Protocol Crawling
  33. Google Wants Web Stories, not Web Teasers
  34. Google Threatens to Leave Australia
  35. WordPress Launches New Website Building Service
  36. High-severity Vulnerability in WordPress Plugin Contact Form
  37. Facebook Moving UK Users to US Privacy Terms & Conditions
  38. Facebook Attacks Apple's Plan to Give Users a Privacy Choice
  39. Twitter Relaunching Verified Accounts
  40. Update on the Structured Data Testing Tool
  41. Noindexed Pages Can Impact Core Web Vitals
  42. Google Placing UK Users Under U.S. Jurisdiction
  43. Why Ad Heavy Pages Might Still Rank Well in the SERP
  44. Copied Content is Sometimes More Relevant
  45. Request Indexing Tool Reenabled in GSC
  46. Google Rolls Out Dec 2020 Core Algorithm Update
  47. Top Google Searches for 2020
  48. An Important Message from The Founder of Planet Ocean / SEN
  49. Would owning a new top level domain (TLD) with keywords provide a ranking advantage?
  50. Are keyword heavy titles a problem?
  51. Free Online Video Converter Tools
  52. Editorial: Subscribe With Google / The Google News Initiative
  53. Google for Jobs is LIVE & Based on Schema Markup
  54. Google Launches 'Ad Experience Report Tool' in their Fight Against "Bad" Ads
  55. Google Launches Free 'Website' for GMB Participants
  56. AdWords Expands Language Options for Structured Snippets Globally
  57. Need to Know Details of 'Ads Added by AdWords'
  58. SEO for Voice Search: Digital Assistants
  59. SEN Celebrates 20 Years!
  60. OMG! Here Comes A Whole New Can Of Black-Hat Whoopass!
  61. Why is America so polarized?'s the Echo Chamber!
  62. A Virtual Paradi$e of Low Hanging Fruit
  63. How to track customers without hurting your Local Listings in Google
  64. Once They Find Your Page How Do You Get Them to Take Action?! Common Mistakes Marketers Make.
  65. Once They Find Your Page How Do You Get Them to Take Action?
  66. The Missing Link To Writing Effective Ad Copy
  67. The Missing Link To Writing Effective Ad Copy
  68. How to Easily Analyze your Competition in Seconds Using the Site Strength Indicator Tool
  69. The 'Local Search' Gold Rush Begins
  70. The Top 12 Link-Offenders You Should Avoid Like A Ticking Bomb!
  71. Google's Local Business Center
  72. Advanced SEO Tutorials
  73. Essential Title Tag Strategies for Top Ranking Pages in 2009
  74. Entrepreneurial Thoughts on the so-called Financial Meltdown
  75. 7 Ways to Boost Your Sales and Build More Links By Increasing Your Site's Speed!
  76. 9 Critical Steps to Evaluating Incoming Link Quality
  77. Proof Positive that Run-of-Site 'Paid' Links are BAD for your Website!
  78. How to Use Flash in Top Ranking Pages
  79. Your 4 Week Step-by-Step Link Building Task Planner
  80. Wikia Search Launch
  81. The Ultimate Link Building Quick-Start Guide, Part II
  82. How to Legally and Instantly Download All of Your Competitor's Top-Secret PPC Keywords!!!
  83. How to Leverage Your Company's Most Powerful Asset
  84. How to Automatically Build an AdWords Campaign
  85. How to Craft a Money Making Home Page
  86. There are Some Lists You Just Don't Want to be On
  87. "The Most Effective, Yet Overlooked, Marketing Strategy on the Internet"
  88. Are you ignoring 350,000 potential customers?
  89. Check your Popularity!
  90. Guide to Infoseek's ESP Search Engine
  91. How to get your pages to "Stick" in Excite
  92. The Best Kept Secret on the Internet?
  93. Making Money the Easy Way
  94. The Best Way to Sell Products or Services On The Internet
  95. Mining "Gold" from your "Back-End" Market
  96. Creating Web Sites that Load Fast & Sell
  97. Once they find your page how do you get them to take action?